Multilingual insights

Want to reach deeper into your target demographic with translation or cultural marketing? Here, our team of translators, communicators and marketers share their insights on trending topics, the latest social media tools, culturally significant dates and celebrations to incorporate into your marketing plan, and much more.

Dawn Williams: President of Sirius Personnel, a sales and marketing recruitment firm in Montreal
March 4, 2022
In honour of International Women’s Day 2022, we sat down with inspirational entrepreneur Dawn Williams to talk about the challenges and opportunities facing female entrepreneurs in Canada today.
Chinese New Year red envelopes
December 29, 2021
It’s very common for Chinese people to give the gift of a red envelope (known as 紅包, hóngbāo) to friends and family during New Year celebrations. But what are the origins of this cultural custom?
Jonathan Levitt, Chief Marketing Officer
December 7, 2021
LAT Multilingual Translation and Marketing Inc, announces the appointment of Jonathan Levitt as Chief Marketing Officer.
Christmas Traditions From Around the World
November 28, 2021
Melkin Yelidet Beaal! С Рождеством! Kala Christouyenna! Merry Christmas! The team at LAT Multilingual wishes you all the best for your holiday season. To celebrate, we’re looking at a few different ways Christmas is celebrated around the world. It’s not all turkey and visits from Santa!
Chinese tourists in Canada post-COVID-19
November 24, 2021
Canada will soon be expanding their list of accepted vaccines for inbound travel to include the Chinese Sinopharm and Sinovac. What does this big step towards reopening international travel to Chinese tourists mean for your business?
Lunar New Year 2022 - Year of the Tiger
November 22, 2021
Lunar New Year 2022 falls on February 1, 2022 and will usher in the Year of the Tiger. Are you ready to celebrate with your Chinese clients and customers?
Canada's Inuit Languages
September 21, 2021
LAT strongly believes that learning more about different cultures leads to greater empathy and understanding. We're very thankful to Inuit Tapiriit Kanatami (ITK), who generously provided us with a list of resources so that we could learn more about Canada's Inuit languages.
Canada’s Indigenous communities - photo women from Assembly of First Nations
September 20, 2021
This year's National Day for Truth and Reconciliation provides an opportunity to reflect upon the legacy of residential schools in Canada and the importance for all of us to understand the challenges and pain this has inflicted upon Canada’s Aboriginal communities.
mooncakes on table for Chinese mid-autumn festival
September 17, 2021
Marking the end of the autumn harvest, this Chinese holiday is usually celebrated with family gatherings, lanterns and mooncakes. Our Chinese Marketing experts provide their advice on how to leverage this day to strengthen relationships with your clientele.