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You don't have to have a WeChat account to reach Chinese audiences locally in Canada. Here are 4 examples from well-know brands, including PPC ads on Google/Facebook.
Promoting your products and services in China can be quite a challenge due to language and cultural barriers. QR codes can help you build that bridge. Let us show you how.
Why are QR codes everywhere in China? How do Chinese consumers user this magic code? This article will give you an overview of how QR codes have changed the life of people in China.
WeChat has become a must-have tool to reach the Chinese community; if you want to be a step ahead of the competition, you should be promoting your brand on WeChat.
We interview Lise Alain, founder and CEO of LAT Multilingual, a Canadian translation agency based in Vancouver, BC.
February 21 is International Mother Language Day - a day when we celebrate the huge number of languages spoken in the world.
The Canadian visa requirement for Mexicans is going to be lifted anytime now and it is expected to create a boom in Mexican tourists. Lifting this requirement will make Canada even more appealing to Mexican tourists. Anticipating the imminent wave of Mexican tourists, a number Canadian tourism and hospitality organizations have already been promoting Canada in Mexican media.
When it comes to international digital marketing, there’s one country everyone is talking about: China. However, slowly but surely Southeast Asia is emerging as a comparable digital giant. With hundreds of millions of citizens going online, the potential of the Southeast Asian market needs to be on your brand’s to-watch list.
WeChat, owned by Tencent, is a Chinese app that began as a messaging platform and has turned into a mobile commerce giant. Though its current user base is mainly active in China, it still has serious influence on international businesses. Whether or not you’re looking to enter the Chinese market, WeChat is way ahead of its North American equivalents and can provide insight into the future, and power, of mobile for businesses.
