Adapt your marketing strategy to connect with Chinese consumers.
In Canada, more than two million people speak a Chinese dialect such as Mandarin or Cantonese. If you are not considering a tailored Chinese marketing strategy, you are missing out on a significant audience. Make sure to remember that reaching this demographic requires more than just translation. An understanding of the nuances of the culture, the language and the channels best used to reach these individuals is the key to success.
Our team of Chinese marketing specialists can provide:
- Chinese marketing strategy development and implementation
- Chinese social media strategy on WeChat, Weibo, RED, TikTok, etc.
- WeChat H5 digital brochure and Mini Program or game development
- Media buy and Key Opinion Leader (KOL) marketing
- Chinese customer service
- Cultural awareness training and insights
- Translation and adaptation services
- Chinese Google Search & Display ads, and search engine optimization
- Voice over or subtitles
- Chinese payment options through our partnership with MotionPay
LAT Multilingual has been very helpful to PacificWest Dental as we seek to grow brand awareness. Their staff always comes up with the best Chinese marketing solutions to meet our needs. It has been a wonderful experience working with them!
Stacy Lu
Marketing Coordinator
PacificWest Dental
My experience working with LAT has been nothing but professional. Their expertise on the WeChat platform has allowed us to grow a significant audience and reach people in fun and unique ways. Thank you LAT team for your dedicated work!
Nicole Godley
Marketing Strategist
Mercedes-Benz Boundary
Chinese Digital Marketing Case Studies
Vancouver International Airport Duty Free Shop
LAT helped create a custom Chinese H5 site for Vancouver International Airport's Duty Free shop so they can feature products on WeChat.
Mercedes-Benz Dealerships
LAT has helped manage Chinese social media accounts for various Mercedes-Benz dealerships in the Lower Mainland, helping them reach and engage with Chinese audiences.
Destination BC
LAT developed a cultural readiness program for Destination British Columbia to help its travel partners welcome and understand the needs and preferences of Chinese visitors.